Description: Essentials of Marketing: A Global Managerial Approach - Paperback - VERY GOOD Product Id:0072464208 Condition:USED_VERY_GOOD Notes:Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc...
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Location: Montgomery, Illinois
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Book Title: Essentials of Marketing : a Global-Managerial Approach
Author: E. Jerome Mccarthy, William D. Perreault
Format: Hardcover
Language: English
Topic: Marketing / General
Publisher: McGraw-Hill Companies, T.H.E.
Publication Year: 2002
Genre: Business & Economics
Number of Pages: 624 Pages
