Description: Demand and Supply Integration : The Key to World-Class Demand Forecasting, Paperback by Moon, Mark A., ISBN 1501515152, ISBN-13 9781501515156, Like New Used, Free P&P in the UK This volume provides supply chain practitioners which tools to improve demand forecasting. In the first section, it addresses demand/supply integration and the difference between communication, coordination, collaboration, and integration; the integration process; and a framework to evaluate whether integration processes are operating in a world-class manner. Subsequent chapters address demand forecasting, including how forecasting is a management process, quantitative and qualitative forecasting techniques, the role of market intelligence, measuring forecasting performance, world-class forecasting, and managing the demand review. This edition has more detail about what enables integration and more in-depth discussion of demand/supply integration, with extensive discussion of the three enablers of effective business integration, with more on organizational structure and culture. Annotation ©2018 Ringgold, Inc., Portland, OR ()
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Book Title: Demand and Supply Integration : The Key to World-Class Demand For
Item Height: 230 mm
Item Width: 155 mm
Author: Mark A. Moon
Publication Name: Demand and Supply Integration: the Key to World-Class Demand Forecasting, Second Edition
Format: Paperback
Language: English
Publisher: De Gruyter
Subject: Accounting, Management, Business
Publication Year: 2018
Type: Textbook
Item Weight: 431 g
Number of Pages: 250 Pages
